Ye’s New ‘Father’ Video Directed by Bianca Censori Brings Michael Jackson Impersonator to the Stage
ye has released a striking new music video for the song “Father, ” placing the track inside a church setting and highlighting a Michael Jackson impersonator at the center of the visuals. The video was directed by Bianca Censori and arrives as part of the album Bully, released on March 28, 2026 (ET). The clip mixes pageantry and surreal set pieces, featuring a knight on horseback, astronauts and a surprise appearance by Travis Scott.
Video moments that dominated attention
The most talked-about element of the video is a man in an all-white suit whose appearance so closely resembled Michael Jackson that viewers called it uncanny. The impersonator stares forward for most of his screen time and eventually walks out with a wedding procession, becoming the visual focal point amid liturgical imagery. The video also stages a series of bold, contrasting tableaux: a knight on horseback, spacesuit-clad figures, and a cameo by the track’s featured artist, Travis Scott.
The person featured as the Michael Jackson lookalike is Fabio Jackson, identified in the project’s credits as a Michael Jackson impersonator who has made prior appearances in similar roles. The decision to place Fabio Jackson prominently in the church-set sequences has driven much of the conversation around the video and shaped initial reactions to the visual treatment.
Ye visuals: church setting, surreal cast and a directoral touch
Bianca Censori directs the piece with theatrical attention to costume and tableau, arranging scenes that blend sacred iconography with pop-cultural echoes. The church setting frames the procession and the impersonator’s presence, while interstitial shots of knights and astronauts expand the video’s symbolic palette. The inclusion of Travis Scott on the track and in the visual adds another layer of recognition and spectacle to the production.
Critics have noted a tonal shift in this work compared with prior releases, calling Bully a notable creative step for the artist and highlighting “Father” as a standout track supported by a visually arresting clip. The album Bully and the “Father” video have generated significant attention online since the release.
What to watch next
Expect the conversation around the video to continue as viewers parse the choice to cast a Michael Jackson impersonator and the larger thematic mix of religion, pageantry and celebrity. The album Bully, released on March 28, 2026 (ET), remains the umbrella for this rollout and will likely shape further visual and promotional moves tied to the record. Observers and fans will be tracking any follow-up visuals or live appearances that extend the video’s striking imagery and the creative direction established by Bianca Censori.
As the clip circulates and commentary grows, attention will stay fixed on how the impersonator’s presence reframes the song and how future presentations of the material build on this moment for ye.
