Scarlett Johansson and the Blimpie Best Return to the Spotlight
scarlett johansson is back in the food conversation after naming her favorite sandwich on a late-night segment. The answer was the Blimpie Best, a classic Italian-style sub served at Blimpie shops, and the moment put the sandwich chain’s signature order back in the spotlight.
The exchange came during a celebrity question-and-answer segment hosted by Stephen Colbert, where Johansson was asked to identify the best sandwich. She hesitated at first, then settled on the Blimpie Best, describing it as a “perfect, delicious, fluffy bun” with a distinct Blimpie sandwich taste.
The sandwich Johansson would order again
Johansson’s pick is not a stripped-down sub. The Blimpie Best includes ham, salami, capicola, prosciuttini, provolone, tomatoes, lettuce, onion, oregano, oil and vinegar. In her description, the mix gives the sandwich its appeal, but she also made clear that it comes with a sharp smell that makes it a poor fit for a romantic lunch.
The attention around scarlett johansson’s answer has also drawn renewed focus to the sandwich itself. The Blimpie Best is framed as a fast-food classic with a loyal following, even if the chain does not have the same reach as larger competitors in the sub market.
What Johansson said on camera
On the segment, Johansson said the sandwich was a tough choice at first, before landing on the Blimpie Best. She also joked that she would “happily” take on a spokesperson role and said she could “buy into the franchise, ” a comment that underscored how enthusiastically she backed the order.
That kind of endorsement matters because the sandwich is described as a staple at Blimpie shops, and Johansson’s reaction gives it a memorable public boost. The detail that stands out most is the way she praised the bun, which she said has a particular Blimpie sandwich taste.
Why the Blimpie Best stands out
The sandwich has the profile of a heavy Italian-style sub, and the ingredients listed around it make that clear. Its appeal comes from the combination of meats, cheese and sharp condiments, not from simplicity.
There is also a practical note attached to the sandwich: one Blimpie Best contains 1, 430 mg of sodium, which is more than 60% of the recommended daily limit of 2, 300 mg. The American Heart Association recommends an even lower target of about 1, 500 mg per day.
Where this goes next
For now, the moment is less about a formal campaign and more about a celebrity choosing a very specific sandwich with surprising confidence. Still, scarlett johansson has given the Blimpie Best a burst of visibility, and that alone is enough to keep the conversation moving.
If the segment continues to travel, the Blimpie Best could remain the sandwich people talk about next, especially after scarlett johansson described it so clearly and so enthusiastically.
