Clark Reaches No. 2 in Jersey Sales — Caitlin Clark Jersey Sales Data
Caitlin Clark jersey sales data shows Caitlin Clark has moved into the No. 2 spot in U.S. basketball jersey sales, ahead of LeBron James and behind only Stephen Curry. The Indiana Fever guard now ranks second overall in newly released Fanatics retail data, a change that puts a WNBA player above several of the sport’s biggest NBA names.
Clark and Curry
Stephen Curry was the only player selling more jerseys than Clark. She finished ahead of LeBron James, Luka Dončić and Victor Wembanyama, a list that makes the new ranking more than a simple merchandising note; it shows where consumer demand has landed right now.
Clark was described as a third-year WNBA guard, and her rise came as the league continued to lean on her to drive attention. The article said she was already fueling record ratings, ticket demand and merchandise sales across the league, with her Fever drawing 90 times more tickets on StubHub this year than in 2023.
Fever-Storm Graphic
The jersey ranking landed in the middle of a broader flashpoint around how the league has presented her. Ahead of a primetime Indiana Fever game against the Seattle Storm at Gainbridge Fieldhouse in Indianapolis on May 17, 2026, the WNBA posted a hype graphic featuring Zia Cooke and Raven Johnson instead of Clark, and fans criticized the omission.
Clay Travis pushed that reaction further by comparing the decision to the Bulls’ treatment of Michael Jordan, saying, "Was Michael Jordan ever not the lead graphic on any Bulls game when he was a member of the team?" He added, "You can say this is a small thing, but I would guarantee you Bill Cartwright, Luc Longley & Bill Wennington never got the promo graphic over Jordan."
WNBA Marketing Pressure
The new retail data sharpens the practical problem for the league: Clark is already selling more jerseys than LeBron James, Luka Dončić and Victor Wembanyama, yet she was not on the promotional graphic for a primetime Fever game. That gap between sales and presentation is now part of the story around her place in the sport.
For fans, the change is simple to read. Clark is no longer just a major WNBA draw; she is the No. 2 jersey seller in U.S. basketball, and the only player above her is Curry.
