Rickie Fowler brought bright pink shoes into the first round of the 2026 U.S. Open, and they drew more attention than the all-white pullover and pants he paired with them at Shinnecock Hills in Southampton, New York. The look put PUMA’s new golf footwear in front of a major-championship crowd from the first tee.
Fowler wore the Puma Ignite Elevate 2, a model inside PUMA’s new Showtime Pack. PUMA described the collection as a celebration of its commitment to being unapologetically bold, and the golf version uses neon pink, purple and yellow hues while keeping the same silhouette with a fresh personality.
PUMA’s Showtime Pack at Shinnecock Hills
The Puma Ignite Elevate 2 is one piece of a wider Showtime Pack that also includes soccer, basketball and running shoes. PUMA Golf positioned the ELEVATE 2 Showtime Pack as one of the brand’s flagship performance shoes, and the golf model brings full-length IGNITE foam midsole construction, EVERSTRETCH collar and bootie construction, and EXOSHELL with waterproof mesh materials.
The upper also carries a one-year waterproof warranty. That mix keeps the shoe built for play while still giving PUMA the bright presentation it wanted on one of golf’s biggest stages.
Spaun and Woodland join the debut
J.J. Spaun and Gary Woodland were also set to help debut the new footwear at Shinnecock Hills that week. That gave PUMA three golfers tied to the same launch during the 2026 U.S. Open, with Fowler the one whose shoes stood out most against his white outfit.
Fowler is a six-time PGA Tour winner, and the color contrast made the product easy to spot even before anyone started parsing the details of the shoe itself. The bright pink finish carried the attention while the rest of his clothing stayed almost entirely white.
Showtime’s colorway takes the spotlight
PUMA has framed the new colorway as “showtime,” and the name fits what Fowler wore at Shinnecock Hills. The shoes did the talking: pink at the front, white everywhere else around them, and enough color to separate the launch from the standard equipment most players wear into a major championship.
For readers tracking the release, the practical takeaway is simple. Fowler’s pair was the Puma Ignite Elevate 2 from The Showtime Pack, and Spaun and Gary Woodland were next in line to wear the same footwear at Shinnecock Hills as PUMA pushed the launch across golf and its other sports categories.
