Olivier Giroud is now tied to a 5.99-euro France supporter shirt at Lidl, which has moved to sell a Crivit model for men during the Coupe du Monde de football. The price puts a low-cost option in front of Bleus supporters who want team colors without paying for the official Nike France jersey.
Lidl unveiled the new Crivit "équipe de France" collection during the Coupe du Monde de football, then listed the men’s supporter shirt at 5.99 euros during the Coupe du Monde. The shirt comes in gray or white, with a round neck, the Crivit logo on the left side of the chest, and blue-white-red printing visible on the shoulders.
Lidl and Crivit
The shirt is part of a wider Crivit collection built around support for the Bleus. The white model is 100 percent cotton. The gray model contains 10 percent viscose. That split gives buyers a straight choice between a pure cotton version and one with a lighter mixed fabric.
The practical appeal is clear: this is a supporter shirt, not the official France jersey, and it is being positioned as a cheaper way to dress for a match watch at home, with friends, or in a fan zone. For a reader deciding whether to buy now, the useful detail is simple — the shirt is already priced and listed, and the offer has no stated end date in the available facts.
Bleus support at 5.99 euros
The selling point is not branding alone. Lidl is presenting itself as the equipment provider for supporters of the Bleus during the Coupe du Monde, while the shirt’s blue-white-red shoulder print keeps the look close to France colors without matching the official kit line for Nike France. That gap is the whole business model here: a fan shirt that borrows the national palette and cuts the price sharply.
For shoppers, the next step is direct. If they want a low-cost shirt for France matches, they can choose between gray and white and buy the Crivit model at 5.99 euros. Anyone waiting for a longer run of the offer will have to make the decision based on the listing itself, because the available facts stop at the current sale.
