Sacha Baron Cohen has reportedly completed a secret new Ali G movie and will reprise the character. The project is already finished, which turns a dormant screen persona into immediate news even without a title or release date.
Cohen first built Ali G through The 11 O'Clock Show, where the character was billed as the voice of da yoof, before Da Ali G Show made him the centre of a bigger franchise that also featured Borat Sagdiyev and Brüno Gehard. Ali G Indahouse arrived in 2002, then Cohen brought the character back in 2012 at the British Comedy Awards for Ali G: Rezurection.
September 2021 and Ali G
September 2021 matters because Cohen was already talking about a return then. He said, “I just wanted to get on stage and muck around and see what Ali G would be like with a crowd. It was really good fun.” He also said, “The reason I became a comedian was that I loved people laughing at my jokes.”
He added, “To actually hear laughter is a rare thing for me. When I do the movies, I think it is funny, but I have to wait three months to hear an audience laugh” — a line that explains why a finished Ali G film lands differently from a one-off stage revival. Earlier this year, Cohen also returned to the film industry after a six-year hiatus from live-action projects and had roles in Balls Up and Ladies First.
Ali G Indahouse returns
The new film does not yet have an officially confirmed title, and a release date has not been set. That leaves the project in a curious position: completed, but still waiting for the decision that turns a private production into a public rollout.
For now, the main takeaway is simple. Ali G is back in film form, Cohen has already done the work, and the next move will be whether the finished project is dated and packaged as a straight revival or held back while the team decides how to introduce it. The audience question is no longer whether he will return; it is when the film will reach viewers.
