Sam Raimi’s Ash vs Evil Dead is back on streaming charts, with the series moving between #10 and #19 on the Apple TV Store in the UK and the U.S. from July 16 to July 22. It also appeared twice in the most streamed Top 10 media on Lionsgate+ in Italy on July 22, a useful sign that a 30-episode show can still find a new audience years after it ended.
Bruce Campbell Returns
Bruce Campbell came back as Ash in 2015, alongside Ray Santiago, Dana DeLorenzo and Lucy Lawless, and the result remains a compact binge: three seasons, 30 episodes and roughly a 15-hour run. That format matters here because viewers are not facing a sprawling franchise archive; they are looking at a tight television continuation that is easy to sample in a weekend.
When Campbell returned as Ash, the series immediately had the core piece the franchise needed. The character had already carried the 1981 original through the cabin-bound Necronomicon and its Deadites, then survived Evil Dead II and Army of Darkness; the TV run simply gave that same survival engine a new home.
Raimi’s Split Control
Sam Raimi co-created Ash vs Evil Dead with Ivan Raimi and Tom Spezialy, and he directed the pilot episode, but he did not helm the complete television continuation. M.J. Bassett, Rick Jacobson, David Frazee and Michael Hurst rotated behind the camera, so the series carried Raimi’s franchise DNA without being a one-director project.
That split is part of why the current chart move is interesting. The show that is rising now is not just a sequel with one familiar lead; it is a television version of a franchise that kept changing shape, from the physical-comedy violence of Evil Dead II to the medieval fantasy swing of Army of Darkness.
Rotten Tomatoes Scores
On Rotten Tomatoes, Ash vs Evil Dead still sits at 99% overall, with season 1 at 98% and seasons 2 and 3 at 100% each. By comparison, Fede Alvarez’s Evil Dead in 2013 landed at 64% from critics and 64% from audiences, which helps explain why the 2015 series felt like a sharper fit for viewers who wanted the franchise’s old balance of gore and comic timing.
The practical takeaway is simple: this is not a nostalgia-only blip. A three-season title that runs about 15 hours is exactly the kind of library series streaming charts can revive, especially when it is spreading across the UK, the U.S. and Italy at once.
July 22 Spike
July 22 is the clearest marker in the run-up: the series hit the Top 10 twice on Lionsgate+ in Italy and stayed in the Apple TV Store charts across July 16 to July 22 in two major markets. The open question is what pushed the title back up now, but the answer does not need to be mysterious for viewers — if you missed Ash vs Evil Dead the first time, the current chart movement is a strong signal that the franchise’s leanest TV chapter is worth the time now.
