Tom Phillips says Sony is already pulling down Spider-Man post-credits scene clips that began circulating on X early this morning. The leak hit just after Spider-Man: Brand New Day’s official premiere on July 27, with early previews set to start within a matter of hours and the film not due in theaters until July 31.
Tom Phillips on X
IGN’s news editor saw multiple copies removed from X through copyright claims, which gives Sony a fast, repeatable way to suppress the spoiler without waiting for a broader platform response. That makes the leak less like a single upload and more like a moving target, with reposts likely to keep surfacing as long as people keep sharing the same footage.
For readers trying to avoid the scene, the practical shift is simple: the spoiler is already out, and the cleanup is happening after exposure rather than before it. Sony’s response suggests the company is treating the footage as a distribution problem, not a one-off post, which is why takedowns can hit one copy while another remains live elsewhere on social media.
July 27 premiere window
July 27 put the movie into a narrow, vulnerable window. The official premiere was already happening, some theaters now had access to the film, and early previews were close enough that the scene could spread before most audiences saw the full release. That timing is what gives the leak its commercial edge: once a post-credits beat is public, spoiler control becomes a cleanup exercise instead of a lock on the narrative.
Tom Phillips also noted that other versions of the footage were still being hosted on social media at the time of writing, so Sony’s removals have not produced a full wipe. Where the leaked footage originated remains unclear, and that missing link matters because the source path would determine whether this was an isolated recording or part of a wider chain of reposts. Until then, anyone trying to stay blind before July 31 will need to avoid X and watch for copies resurfacing after takedowns.
Spider-Man: Brand New Day July 31
July 31 is the date that now matters most. Sony can keep filing claims, but the better assumption for viewers is that some copies will keep slipping through until the film is widely available, so the safest move is to steer clear of social feeds where the clip is already moving.
