Tarleton State University rodeo team member Alejandra Franco died on Thursday after suffering injuries while performing at a rodeo event in Alpine, Texas. Her death has left the Tarleton State Rodeo Team in mourning and prompted support measures from the Sul Ross Rodeo Team this weekend.
Franco was performing at the S.A.L.E. Arena in Alpine, a site that is part of Sul Ross State University and sits about an hour north of Big Bend National Park. The source does not say how she suffered the injuries.
Tarleton State Rodeo Team: deeply saddened
In a statement, the Tarleton State Rodeo Team said: “The Tarleton State Rodeo Team is deeply saddened by the passing of our own, Alejandra Franco. Alejandra tragically lost her life yesterday, leaving behind a lasting impact on everyone who had the privilege of knowing her. During this difficult time, we ask that you join us in keeping her family, friends, and the team in your thoughts and prayers.”
The announcement on Thursday confirmed the loss and made clear how widely Franco was valued inside the program. For a team built on close relationships and shared competition, the impact will be felt well beyond the immediate news of her death.
Support for athletes this weekend
The Sul Ross Rodeo Team said it will provide counseling during events this weekend to support athletes. That response reflects the seriousness of what has happened and the effect the news has had across the rodeo community in West Texas.
At a time when teams are preparing to compete, the focus has shifted to care, support and remembrance. For Tarleton State, and for everyone connected to the event in Alpine, the priority now is giving Franco’s family, friends and teammates space to grieve.
