Bravo Renews ‘McBee Dynasty’ for Season 3 Ahead of Steve McBee Sentencing

Bravo has announced the renewal of its popular series “The McBee Dynasty: Real American Cowboys” for a third season. Filming is set to commence in anticipation of Steve McBee Sr.’s sentencing on October 16, following his guilty plea in a federal fraud case. This show uniquely combines elements reminiscent of “The Righteous Gemstones” and “Succession,” and has successfully transitioned from Peacock to Bravo.
Background on Steve McBee’s Legal Issues
In November 2024, McBee admitted to participating in a fraudulent scheme involving federal crop insurance. This scheme, which lasted from 2018 to 2020, pertained to his family’s farm located in Gallatin, Missouri. According to a Department of Justice release, McBee falsified records to unlawfully gain access to subsidies and insurance payouts.
Prosecutors are recommending a significant sentence for McBee. They have requested U.S. District Court Judge Stephen R. Bough to impose 41 months of prison time, followed by three years of supervised release. Additionally, over $4 million in restitution is being sought.
Impact on “The McBee Dynasty”
Due to these legal complications, Steve McBee’s on-screen presence was significantly reduced in the show’s second season, appearing only twice. In contrast, he was a central figure in the inaugural season.
Season 2 Ratings and Audience Engagement
The second season of “The McBee Dynasty,” which aired from June 30 to September 1, attracted an average of 1.3 million viewers weekly across different platforms. Compared to the first season, these ratings marked an impressive increase:
- 82% rise on Peacock
- 213% increase on DVR
The latter half of the 10-episode season noted a gain of 16% in viewership on Peacock and 8% on Bravo when considering seven-day metrics. Interestingly, about one-third of the audience co-viewed the series, indicating strong engagement among both male and female viewers. This demographic mix has contributed to its status as a top series on both platforms for 2025.
Looking Ahead: What’s Next for “The McBee Dynasty”
As the show prepares for its next season amid ongoing legal issues for its patriarch, viewers are eager to see how the family dynamics and farming operations unfold. The renewed interest in the series reflects its unique blend of drama and reality, continuing to captivate a diverse audience on El-Balad.