Alaska and Hawaiian Airlines Achieve Major Milestone with Unified Operating Certificate
Hawaiian Airlines and Alaska Airlines have reached a significant milestone by acquiring a unified operating certificate. This achievement marks a new chapter in their operations, connecting the two airlines under a single leadership structure.
Changes in Leadership at Hawaiian Airlines
Several key appointments took effect following the operational unification. Diana Birkett Rakow has been appointed as the new CEO of Hawaiian Airlines. Previously, she served as the executive vice president of public affairs and sustainability at Alaska Airlines. She succeeds Joe Sprague, who is retiring after a notable career with Alaska Air Group.
New Roles for Hawaiian Airlines Leadership
- Jim Landers is now the head of Hawai‘i operations, having previously served as senior vice president for technical operations at Hawaiian Airlines.
- Shelly Parker, who was vice president of station operations and inflight at Horizon Air, has taken on the role of head of Hawai‘i guest operations.
These leadership changes aim to enhance the Hawaiian Airlines brand and streamline operations to, from, and within Hawai‘i. The new executives will work alongside the existing Honolulu leadership team to ensure a smooth transition and maintain high service standards.