Rising Star: Anna Leigh Waters Transforms Pickleball On and Off Court

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Rising Star: Anna Leigh Waters Transforms Pickleball On and Off Court

Anna Leigh Waters, a rising star in pickleball, began her journey at the young age of 10. She discovered the sport in 2017 during Hurricane Irma while staying at her grandparents’ house in Pennsylvania. Her grandfather, Neil, suggested they play to pass the time, and despite initial hesitation, Waters quickly found her passion for the game.

By age 14, Waters had already achieved remarkable success, becoming the No. 1-ranked women’s player in pickleball. Now at 18, she continues to dominate the rankings on the PPA Tour, the leading professional pickleball tour in the United States. Waters earns over seven figures annually from her on-court performances and off-court sponsorships, making her one of the highest-paid athletes in the sport.

Transforming the Sport of Pickleball

Waters is often described as pickleball’s “GOAT” (Greatest of All Time) and is seen as a transformational figure in the sport, similar to legends like Tiger Woods and Serena Williams. Her agent, Ryan Harwood, emphasizes her unique qualities—youthfulness, dominance, and marketability. “She has this trifecta on her side,” he stated, highlighting Waters’ significant impact on the game.

Career Achievements

  • Discovered pickleball in 2017 at age 10.
  • Ranked No. 1 in women’s pickleball at 14.
  • Current age: 18.
  • Annual earnings exceed seven figures.
  • Negotiates player contracts and brand deals through VaynerSports.

Brand Partnerships

Waters has established a growing portfolio of brand partnerships, including:

  • Delta
  • DoorDash
  • RXBar
  • Pilla
  • U by Kotex
  • Ulta Beauty

Her recent high-profile collaboration with Ulta Beauty includes a one-year pact highlighting her personal connection to the brand. Waters is slated to become a key influencer for their upcoming female athlete ambassador program. She emphasizes the importance of authenticity in her brand partnerships, stating that her audience can sense when collaborations are genuine.

Future Endeavors

In addition to her competitive career, Waters is exploring content creation and plans to launch a YouTube channel centered on cooking, her favorite hobby. She remains dedicated to promoting pickleball while competing, participating in prestigious events like the upcoming UPA-organized Pickleball World Championships in Texas.

Looking ahead, Waters plans to expand her reach internationally in 2026, potentially participating in events in Asia. “It’s essential for my growth and the sport’s growth,” she said, highlighting her commitment to enhancing pickleball’s popularity.

With endorsements and sponsorships thriving, Anna Leigh Waters exemplifies how emerging talent can redefine sports, making her a significant ambassador for pickleball on and off the court.