Cheetos and Doritos Transform Packaging for Health Initiative
PepsiCo Inc. is set to unveil a new line of snacks featuring Cheetos and Doritos without the familiar orange residue. This initiative is part of the company’s commitment to promote healthier eating options.
Cheetos and Doritos Take a Healthier Turn
The new snacks will be marketed under the name “Simply NKD.” Unlike their traditional counterparts, these versions will not contain any artificial dyes or added colors.
A Natural Approach to Snacking
The reformulated Cheetos and Doritos will present a pale yellow hue, contrasting sharply with the vibrant colors typically seen in these snack foods. This change aims to appeal to health-conscious consumers looking for snacks that are both tasty and wholesome.
Key Features of the Simply NKD Line
- Free from artificial dyes
- Natural pale yellow color
- Emphasis on healthier snacking options
This transformation aligns with broader trends in the food industry, where consumers increasingly demand transparency and healthy ingredients. PepsiCo’s move illustrates its responsiveness to these evolving preferences.
Consumers can look forward to these new offerings, which signify a shift towards more natural and health-oriented products in the snack category, enhancing the reputation of beloved brands like Cheetos and Doritos.
