Eminem and Paul Rosenberg Executive Produce Verizon-Powered Lions Thanksgiving Show
The Detroit Lions have announced an exciting multi-year collaboration with renowned rapper Eminem and his longtime manager Paul Rosenberg. This partnership centers around the Detroit Lions Thanksgiving Halftime Show, powered by Verizon, and will run through 2027.
Eminem and Paul Rosenberg Join Forces with the Detroit Lions
Both Eminem, whose real name is Marshall Mathers, and Rosenberg will be instrumental in selecting talent and overseeing all production aspects of the halftime show. This annual performance is an integral part of the Detroit Lions Thanksgiving Classic, which is presented by Ford.
A Boost for the Thanksgiving Classic
- Dates: 2023-2027
- Key figures: Eminem, Paul Rosenberg
- Producer: Jesse Collins Entertainment (JCE)
- Location: Ford Field, Detroit
Detroit Lions President & CEO Rod Wood expressed enthusiasm about this partnership. He highlighted Eminem and Rosenberg’s accomplishments and stated that their involvement would attract premier talent. This move aims to elevate the halftime show into a major cultural event within the NFL calendar.
Looking Ahead
Rosenberg shared his excitement about collaborating with the Lions, acknowledging the importance of this tradition in Detroit sports. Both he and Eminem are committed to creating memorable performances, engaging not only the fans at Ford Field but also the millions of viewers nationwide.
This innovative partnership promises to enhance the Thanksgiving experience for football fans across the country. As the Lions prepare for future shows, the combination of music and sports will surely create unforgettable moments for everyone involved.
