ABBA Voyage Expands Globally with New Venue on 11th Avenue, Hell’s Kitchen
ABBA Voyage is set to expand its presence in the United States with a new venue on 11th Avenue in Hell’s Kitchen, New York City. This innovative concert experience has already captivated over two million fans in London since its debut in 2022.
New Venue Details
The site for this expansion, located at 613-623 11th Avenue, was previously home to the Metropolitan Lumber, Daisy May’s, and Penthouse Executive Club. Plans include constructing a 175,000-square-foot arena that will accommodate 3,000 attendees.
Project Timeline and Budget
- Construction Start: 2026
- Projected Opening: 2028
- Total Budget: Approximately $511.7 million
- Tenant Contribution: $39 million towards buildout
Tax Incentives and Economic Impact
The project is backed by substantial tax incentives proposed by the New York City Economic Development Corporation (EDC). The incentive package includes:
- 18-year building tax exemption valued at around $47.5 million
- Land tax abatement amounting to $2.2 million
- Total tax relief approaching $50 million
Developers anticipate the venue will create 120 permanent jobs, with about half of those being full-time positions. Average hourly wages are expected to be around $45. Additionally, the project could generate more than $75 million in new city tax revenue and $81 million from employment over the next 18 years.
Strategic Considerations
The developers, Clinton PB Associates LLC, a collaboration between Extell Development and Princeton Real Estate Partners, aim to bring this European-based entertainment to New York City instead of Las Vegas. This decision reflects the growing international interest in the unique ABBA concert experience.
Future Prospects for ABBA Voyage
The concert venue will closely resemble the custom-built arena in London, introducing a technology-driven experience for attendees. This development highlights a promising future for live entertainment in New York City, revitalizing a long-dormant area on 11th Avenue.
As plans progress, updates will follow on the development, tax incentives, and potential competition with Las Vegas for future performances. The anticipation surrounding ABBA Voyage’s expansion reflects a broader trend in global entertainment, proving that New York City remains a vibrant hub for cultural experiences.
