Paramount Deal Sets Permanent UFC 324 Start Time Change

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Paramount Deal Sets Permanent UFC 324 Start Time Change

The UFC is set to launch a new broadcast partnership with Paramount on January 24, 2025. This collaboration introduces a permanent change in the start times for major numbered events. UFC 324 will be the first event affected by this change, with the main card commencing at 9 p.m. ET (6 p.m. PT).

Permanent Change in Start Times for UFC Events

This new timing is an hour earlier than the traditional start time of 10 p.m. ET (7 p.m. PT) for pay-per-view events. This adjustment applies to UFC 324, taking place at the T-Mobile Arena in Las Vegas. Officials confirmed that this updated schedule will apply to all major numbered events going forward.

Historical Context of Start Time Changes

In the past, the UFC briefly experimented with earlier start times for pay-per-view events. However, that attempt was short-lived, as the promotion reverted to the 10 p.m. ET launch time. With this new broadcasting model on Paramount+, the UFC is distancing itself from the traditional pay-per-view approach.

Broadcasting Details

  • UFC 324: January 24, 2025
  • Main Card Start Time: 9 p.m. ET / 6 p.m. PT
  • Venue: T-Mobile Arena, Las Vegas
  • Final ESPN Event: December 13, 2024
  • Next Event After UFC 324: UFC 325 on January 31, 2025

Fight Card Highlights

UFC 324 will feature compelling matchups, including:

  • Interim Lightweight Title: Justin Gaethje vs. Paddy Pimblett
  • Bantamweight Title Defense: Kayla Harrison vs. Amanda Nunes

UFC 325 will showcase featherweight champion Alexander Volkanovski in a rematch against Diego Lopes. Volkanovski previously secured victory by unanimous decision in their last fight.

This new partnership with Paramount and the earlier start times for UFC events mark a significant shift in the promotion’s strategy as they adapt to changing viewer habits and preferences.