American Eagle Faces Backlash: CEO Condemns Hate

ago 55 minutes
American Eagle Faces Backlash: CEO Condemns Hate

American Eagle has come under fire following its advertisement featuring actress Sydney Sweeney. The campaign sparked considerable online controversy due to its tagline, “Sydney Sweeney Has Great Jeans.”

Backlash Over Ad Campaign

The ads provoked outrage on social media. Critics alleged that the promotion glorified Sweeney’s white heritage and thin physique. Some were even vocal in comparing the campaign to Nazi propaganda.

Sweeney’s Response

Sydney Sweeney expressed her surprise at the backlash. In a recent interview, she noted, “I did it because I love the jeans and love the brand.” She firmly stated, “I don’t support the views some people chose to connect to the campaign.”

In her dialogue with People magazine, Sweeney emphasized her commitment against hate and divisiveness. “Anyone who knows me knows that I’m always trying to bring people together,” she added. This marks a shift in her approach to public criticism; Sweeney acknowledged her previous silence may have perpetuated division.

Media and Political Commentary

As the controversy unfolded, White House communications manager Steven Cheung described the incident as a manifestation of “cancel culture run amok.” Vice President JD Vance also mocked liberal reactions to the advertisement.

Even former President Donald Trump commented on the situation. When informed about Sweeney’s registered Republican status, he stated, “Oh, now I love her ad!” highlighting his support for her amidst the backlash.

Future Projects

Despite the media storm, Sweeney continued her work on the set of “Euphoria.” She mentioned during her interviews that she largely avoided social media, focusing on her demanding filming schedule. “I kind of just put my phone away,” she explained.

Fans can look forward to Sweeney’s upcoming film, “The Housemaid,” which is set to hit theaters on December 19.