Kerolin and Estêvão Star in Nike’s New Soccer Shoe Campaign
Two Brazilian soccer stars, Kerolin from Manchester City and Estêvão from Chelsea, are featured in Nike’s latest campaign for the Tiempo Maestro soccer shoes. This campaign highlights the release of a new generation in one of Nike’s most renowned product lines.
Launch of Nike Tiempo Maestro
The Nike Tiempo Maestro line debuted in Brazil on Friday, September 30. This highly anticipated release is available for purchase on Nike’s official website, within its app, and at selected retailers.
Pricing Information
- Price range: R$ 1,234 – R$ 2,399
Profiles of the Featured Athletes
Kerolin is celebrated in women’s soccer as a player who combines technical skill with intelligence on the field. Known for her mobility, she excels in tight situations and maintains control under pressure. This skill set aligns with the essence of the Maestro line.
The inclusion of Kerolin in this campaign emphasizes Nike’s commitment to promoting women’s soccer on a global scale. While momentum is building, the incorporation of women’s sports remains a gradual process.
On the men’s side, Estêvão is recognized as a promising talent in Brazilian soccer. As a young midfielder, he has been distinguished for his ability to improvise and make quick decisions on the field, showcasing attributes that are essential for modern play.
Technical Features of Nike Tiempo Maestro
The Tiempo Maestro introduces significant technical advancements. The shoe is constructed with Techleather, a synthetic leather that enhances touch and ball control while ensuring lightweight performance and stability.
Design and Performance
- Maintains classic Tiempo DNA, suitable for technically skilled players.
- Adapted for fast-paced soccer and varied climates.
- Features a divided plate for a better ankle fit.
- Designed with studs that facilitate quick directional changes.
Nike is also launching additional variations of the Tiempo line tailored for different playing environments, including fields, courts, and urban soccer.
Through this campaign, Nike not only showcases the innovative design of the Tiempo Maestro but also highlights the talented athletes who embody the spirit of contemporary soccer.
