Taylor Swift Revives ’90s Vibes in New ‘Opalite’ Video

Taylor Swift Revives ’90s Vibes in New ‘Opalite’ Video

Taylor Swift has made waves with her latest music video for “Opalite,” a single from her album “The Life of a Showgirl.” Released just before the Super Bowl weekend, the video showcases a nostalgic ’90s aesthetic. Swift took on dual roles as the writer and director, making the project even more personal.

Highlights from the “Opalite” Video

  • Release Timing: The video dropped just before the Super Bowl, where Swift’s fiancé, Travis Kelce, played for the Kansas City Chiefs.
  • Thematic Elements: It includes references such as a pet rock, cheesy commercials, and a couples photo shoot, creating an homage to the ’90s.
  • Special Features: The video includes a whimsical “Opalite spray” that transforms objects into humans and vice versa.

Collaboration and Inspiration

Swift gained inspiration for the “Opalite” video during her appearance on the UK’s Graham Norton Show on October 3, 2025. During the show, she appeared alongside Cillian Murphy, Domhnall Gleeson, Greta Lee, Jodie Smith, and Lewis Capaldi. Gleeson jokingly expressed his desire to be in a music video, which prompted Swift to incorporate him and the other guests into the project.

She referenced this group effort as a “school project for adults” and emphasized the fun they had while channeling the nostalgic vibes of the ’90s. Swift mentioned, “To my delight, everyone from the show made the effort to time travel back to the 90’s with us and help with this video.”

About the Song and Video

“Opalite” delves into themes of love, making it fitting that Kelce’s birthstone is opal. The music video features Swift as she navigates a comedic narrative involving a rock that serves as her friend and an animated cactus that becomes her partner through the magical spray.

“This experience was more enjoyable than I ever imagined,” Swift noted. “I made new friends, metaphors, and fashion choices. It was an absolute thrill to create this story and these characters.” The video, available exclusively on Apple Music and Spotify Premium, will remain accessible until February 8.

Next