Airalo Teams Up with Cathay to Launch Asia Miles eSIMs

Cathay Pacific has joined forces with Airalo, an eSIM provider, to offer affordable eSIMs to travelers. This new partnership allows customers to earn 100 Asia Miles for each eSIM purchased, adding significant value to their travel experience.

Discounted eSIMs with Asia Miles Rewards

The collaboration enables Cathay Pacific customers to buy Airalo eSIMs at discounted prices. In addition, customers accumulate Asia Miles that can be used for various rewards, including:

• Flights
• Upgrades
• Hotels
• Dining
• Other lifestyle benefits

This partnership effectively merges digital connectivity with loyalty rewards, allowing travelers to secure mobile data before departure. As a result, they can avoid the hassle of physical SIM cards and international roaming fees.

Growth of eSIM Technology

According to Kaleido Intelligence, by 2028, around half of all smartphones will support eSIM technology. The segment for travel eSIMs is anticipated to expand by an astonishing 500% between 2023 and 2028. This growth indicates a rising demand for flexible and cost-effective connectivity solutions for travelers.

Instant Activation for Travelers

Airalo’s eSIMs are designed for easy digital activation, allowing users to access data almost immediately upon arrival at their destination. Customers can choose data plans tailored to their specific destination and length of stay.

Comments from Company Representatives

Melvin Ng, Senior Director for APAC Partnerships at Airalo, emphasized the advantages of the partnership: “By collaborating with Cathay, we can extend our promise of connectivity and rewards to a wider community of travelers.” He noted that a simple app interaction keeps travelers connected globally while earning Asia Miles enhances the travel experience.

Jonathan Ng, Head of Customer Travel & Lifestyle for Southeast Asia & Oceania at Cathay, remarked on the partnership’s value. He stated, “Our alliance with Airalo offers significant benefits and convenience to our customers no matter where they go.”