Apple launches Apple Iphone 18 Pro Duo pre-orders on September 12

Apple Iphone 18 Pro Duo pre-orders start September 12 at 5 a.m. PT, with Apple Store app ordering, camera upgrades, and iOS 27.

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Apple launches Apple Iphone 18 Pro Duo pre-orders on September 12

Apple Iphone 18 Pro Duo pre-orders start Saturday, September 12 at 5 a.m. PT. Customers can order iPhone 18 Pro and iPhone 18 Pro Max on Apple and in the Apple Store app.

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Apple Iphone 18 Pro Duo on September 12

The timing gives buyers a fixed pre-order window before the devices reach stores. Apple has also tied the launch to a broader rollout that includes Apple Watch Series 12, Apple Watch Ultra 4, AirPods 5, Mac mini, and Mac Studio.

For readers comparing upgrade paths, Apple Trade In offers $175 to $885 in instant credit when trading in an iPhone 13 or higher. Apple Upgrade also offers 12-month and 24-month leasing options for iPhone and Apple Watch, plus 24-month and 36-month leasing options for Mac Studio.

Apple camera and A20 Pro

Apple says iPhone 18 Pro and iPhone 18 Pro Max include a 48MP Fusion Main camera with variable aperture and New Pro controls in the Camera app. That gives buyers a more adjustable camera setup, but Apple did not publish benchmark data for the real-world gains it claims across camera performance.

Both models are powered by A20 Pro and use a next-generation vapor chamber for sustained performance. Apple also says updated battery designs use silicon efficiencies to improve battery life, while iOS 27 brings the next generation of Apple Intelligence and Siri AI.

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Apple Watch and AirPods 5 dates

Apple Watch and AirPods 5 will be available in stores and online worldwide beginning Friday, September 18. Mac mini and Mac Studio will be available in stores on Tuesday, September 22.

The unresolved piece for buyers is pricing for iPhone 18 Pro and iPhone 18 Pro Max before trade-in, leasing, or other deal options are applied.

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Tech writer covering AI, cloud infrastructure, and enterprise software. Former software engineer at Google with 7 years in technology journalism.