Jung Kook Flaunts Abs in Bold Campaign for Leading Brand Return

Jung Kook, the renowned K-pop star and member of BTS, is making waves with his latest Calvin Klein campaign. Launched on October 28, 2023, this collaboration showcases his striking persona and undeniable charisma.

Vibrant Campaign and Photoshoot

The new campaign, featuring captivating photos and a dynamic video, was unveiled in collaboration with Billboard. In the video, Jung Kook rides through city streets on a motorbike, confidently strutting down a vibrant red hallway while giving intense looks to the camera.

The shoot, conducted by photographer Mert Alas, captures Jung Kook in a variety of styles. From a casual denim ensemble to a classic white t-shirt, he effortlessly displays his tattoo-covered arms and iconic Calvin Klein waistband.

Jung Kook’s Message to Fans

Expressing his excitement about the campaign, Jung Kook stated, “I know that my fans have been eagerly waiting for this return, and it feels so good to be back in the brand’s iconic denim.”

Collaboration History with Calvin Klein

This collaboration marks Jung Kook’s continued partnership with Calvin Klein. He first debuted with the brand in March 2023, showcasing his washboard abs in an earlier photoshoot. Following that, he participated in another campaign that included a memorable shoot at Grand Central Station in New York City.

Upcoming BTS Comeback

Jung Kook’s campaign comes as the BTS group is gearing up for a highly anticipated comeback in 2026. Following a period focused on solo projects and mandatory military service, Jung Kook released his single “Never Let Go” in 2024. He was discharged from military service in June 2024.

Conclusion

Fans can look forward to more stunning visuals from Jung Kook’s ongoing collaboration with Calvin Klein. His latest campaign undoubtedly cements his status as a style icon in the world of fashion.