MLS and Apple TV to Stream Games Beyond Paywall in 2026: Sources
Major League Soccer (MLS) is set to transform its streaming partnership with Apple TV in 2026. According to sources, the existing paywall model will be eliminated, offering all MLS games directly on Apple TV’s platform.
Transition to Apple TV Streaming in 2026
Starting with the 2026 season, MLS Season Pass will be discontinued. This change will allow all viewers with an active Apple TV subscription to access MLS games without an additional fee. Currently, fans must pay $14.99 per month or $99 for a full season to watch MLS through the Season Pass. In contrast, a standard Apple TV subscription costs $12.99 monthly or $99 annually.
Impact on Viewership and Access
This move aims to enhance accessibility to MLS content for a broader audience. By removing the separate paywall, the league hopes to attract new fans while retaining its dedicated viewership. In a trial phase, MLS made over 200 games available outside the Season Pass. Early results indicate increased viewership for these matches.
- MLS signed a 10-year, $2.5 billion deal with Apple in 2023.
- Apple is projected to have around 45 million subscribers.
- Recently, Apple secured a five-year agreement with Formula 1 starting in 2026.
Future of the MLS-Apple Partnership
Despite some criticism regarding the prior paywall arrangement, MLS officials express optimism about their long-term partnership with Apple. MLS deputy commissioner Gary Stevenson noted the potential for continuous improvement in how games are distributed. He emphasized, “We have a partner that is willing to make changes with us to better serve the consumer.”
This partnership aims to enhance viewership through increased accessibility and continuing innovation. By integrating MLS games into the general Apple TV experience, the league expects to see a significant rise in its visibility and popularity.
