Uber Eats Turns ‘SNL’ Spoof into Reality with Wrapped Feature
Uber has introduced a new feature inspired by a recent “Saturday Night Live” skit, turning the concept of an “Uber Eats wrapped” into reality. This feature, named “YOUBER”, provides a comprehensive year-end recap for users of both Uber and Uber Eats.
What is YOUBER?
Launched on a Monday shortly after the SNL skit aired, YOUBER compiles and analyzes users’ activity throughout the year. It reveals details such as ride frequency, favored restaurants, and even the share of Uber Comfort rides. This feature serves as a digital reflection similar to Spotify’s year-in-review.
Highlighting User Spending
The feature has sparked curiosity about its origin, particularly in relation to the SNL spoof. In the skit, a character is humorously distressed after discovering they spent $24,000 on Uber Eats. This moment encapsulates the cringe often felt when personal spending data is brought to light.
Key Features of YOUBER
- Provides comprehensive insights into Uber and Uber Eats usage.
- Shows frequently visited restaurants and ride statistics.
- Includes personalized “Uber Personality Profiles,” such as:
- Do-Gooder: For supporters of Uber Electric.
- Rise & Shiner: Catering to early risers.
- Delivery Darling: For those who prefer delivery services.
Sharing the Experience
In an effort to combat the embarrassment of realizing spending habits, Uber allows users to share their YOUBER statistics through a “Share this Story” button in the app. This feature encourages social interaction around personal data.
Currently, YOUBER is only available in the United States. Users can find it by looking for the YOUBER banner within the app interface. The feature aims to engage users in a new way, addressing the humor found in SNL’s portrayal while providing valuable insights into their own consumption patterns.
