Serbian Basketball Enthusiast Secures Dream Trip to Kazakhstan
During a significant EuroLeague basketball match, Kazakhstan showcased its tourism potential, captivating the attention of basketball fans. The event featured a thrilling game between Belgrade’s Partizan and Athens’ Panathinaikos, held at the Belgrade Arena.
Interactive Promotion and Free-Throw Contest
Organized by the Embassy of Kazakhstan in Serbia, this unique promotion engaged nearly 18,000 spectators. Fans had the chance to participate in a free-throw shooting contest hosted by the Partizan basketball club. The lucky winner received a certificate for a tourist trip to Kazakhstan for two, personally presented by Kazakhstan’s Ambassador to Serbia, Madi Atamkulov.
Winning and Invitation
In his address, Ambassador Atamkulov congratulated the winner and addressed the cheering crowd, extending a warm invitation to visit Kazakhstan. The atmosphere was vibrant, enhanced by screens displaying captivating tourism videos titled “Born Bold Kazakhstan.”
Promotional Activities
- Broadcasted videos promoted Kazakhstan’s rich culture and natural beauty.
- SCAT Airlines launched a direct flight from Astana to Belgrade.
- Promotion included representatives in traditional Kazakh costumes handing out themed merchandise, like T-shirts and baseball caps.
EuroLeague’s Significance
The EuroLeague stands out as Europe’s second most popular sporting competition, with a remarkable media presence. Its regular season is broadcast in 199 countries, reaching over 1 billion viewers worldwide. This extensive reach makes it an excellent platform for promoting travel and tourism opportunities.
Recent reports indicated growing interest from Kazakhstan and Greece in exploring trade, investment, and tourism avenues. This event not only highlighted Kazakhstan’s tourism potential but also strengthened international connections.
