SISTIC Axs Wins 2027 Formula 1 Singapore Grand Prix Ticketing Role
axs-linked SISTIC has been appointed the Official Ticketing Partner of the Formula 1 Singapore Grand Prix from 2027. The multi-year deal puts one operator in charge of end-to-end ticketing for a race weekend that drew 300,641 fans across three days last year.
Joe Ow on the mandate
Joe Ow, SISTIC chief executive officer, said the Singapore GP is “one of the most complex and high-profile sporting events in the region” and added: “This partnership reflects a shared commitment to innovation, integrity, and operational excellence.” He said: “We are bringing together our already deep, local market expertise with world-class technology to deliver a seamless ticketing experience for fans.”
The remit is broad. SISTIC will handle primary ticket sales, hospitality suite ticketing, onsite box office operations, and event support for the annual night race. For buyers, that means the company sits across the full path from first sale to on-site operations, not just the checkout page.
Why SISTIC won
Clarence Lai, Singapore GP Pte Ltd’s Ticketing and Accreditation Director, said SISTIC emerged as the preferred choice after a competitive tender process. He pointed to the company’s technological capabilities, its strong understanding of the local market, and its work on previous editions of the Singapore GP and other large-scale events in Singapore.
That combination matters because the event is not a routine ticket drop. The Singapore Grand Prix pulls in a six-figure crowd over a three-day race weekend, and the ticketing partner has to handle demand, on-site operations, and hospitality inventory without breaking the flow for buyers already trying to secure access.
AXS Tickets in Formula 1
SISTIC became part of AXS Tickets in 2025, and in October 2025 AXS acquired a majority stake in SISTIC. SISTIC said it will tap AXS Tickets’ global platform to strengthen ticketing infrastructure, improve reliability during peak sales periods, and combat fraud and unauthorised ticket resales.
AXS Tickets already provides credentialing and accreditation services for the F1 Las Vegas Grand Prix and the F1 Australian Grand Prix in Melbourne. That gives the group a broader Formula 1 footprint before the Singapore contract even starts, and it makes the 2027 handoff look less like a trial and more like a scaling move.
For fans, the practical change is simple: one ticketing operator will control the sale, hospitality allocation, box office, and event support for one of the region’s biggest sports properties. For the business side, the real test comes when 2027 demand opens and the system has to hold up under pressure.