Tesla Cybertruck Sales Halved in 2025, Lagging Behind Other EVs
The Tesla Cybertruck experienced a significant decline in sales in 2025, with reports indicating that sales fell more than any other electric vehicle (EV) in the U.S. This decline marks a critical moment for the Tesla brand, especially in its second full model year.
Tesla Cybertruck Sales Decline in 2025
In 2024, the Cybertruck had recorded approximately 39,000 units sold. However, in 2025, Tesla reported only 20,200 units sold, resulting in a staggering drop of nearly 19,000 vehicles. This reduction is noted as the largest volume decrease for any EV sold in the U.S. market.
Comparison with Other Electric Vehicles
While the Cybertruck faced significant sales challenges, it was not alone. Other notable electric vehicles also saw declines, yet none matched the Cybertruck’s raw sales drop. The Tesla Model Y, by contrast, thrived in 2025, selling around 357,500 units. The breakdown of sales for major electric pickup trucks in 2025 is as follows:
- Ford F-150 Lightning: 27,307 units sold
- Tesla Cybertruck: 20,200 units sold
- Chevy Silverado EV: 11,275 units sold
- GMC Hummer EV: 15,788 units sold
- GMC Sierra EV: 7,996 units sold
- Rivian R1T: 7,416 units sold
Despite the Cybertruck’s decline, it managed to outsell several competitor models, indicating that the overall electric pickup market had varied performance levels.
Factors Influencing the Decline
Several reasons contributed to the Cybertruck’s poor sales performance. One major factor was the discontinuation of its most affordable model, which reduced consumer options. Additionally, changing perceptions in the political and social climate surrounding the vehicle may have influenced potential buyers.
Moreover, the competition landscape for EVs is shifting. Ford, for example, halted the production of the all-electric F-150 Lightning to focus on an extended-range EV variant. Ram also withdrew plans for its electric truck offering. These decisions could alter market dynamics, yet skepticism surrounding the Cybertruck remains prevalent among consumers.
Overall EV Market Trends in 2025
The electric vehicle market in 2025 was marked by broader challenges. Many popular models saw declining sales, contributing to a notable downturn across the sector:
- Kia EV6: sales decreased by 40% to 12,933 units
- Cadillac Lyriq: down 7,400 units from 2024
- Tesla Model Y: decreased by 15,000 units during the same period
In summary, while the Tesla Cybertruck faced unparalleled sales challenges in 2025, the shifting landscape of the electric vehicle market suggests a complex future ahead. The outlook for 2026 remains uncertain unless substantial consumer sentiment shifts occur. Brands and their offerings must navigate these sluggish sales trends carefully to regain traction in a competitive market.
