Jony Ive Designs Interior for Ferrari’s First Electric Vehicle
Ferrari has unveiled the interior design of its first all-electric supercar, the Ferrari Luce, named for the Italian word for “light.” This marks the second time the company has teased the model, previously known as the Elettrica, without revealing its actual silhouette or body. The design has been entrusted to Jony Ive and Marc Newson, partners at the design firm LoveFrom.
Collaboration with Jony Ive
Jony Ive, renowned as Apple’s former chief designer, has an impressive legacy, having played a critical role in creating iconic products like the iMac and iPhone. His foray into automotive design with Ferrari may hint at what an Apple car could have looked like.
Five Years of Quiet Collaboration
Ferrari and LoveFrom began their partnership five years ago, culminating in the interior design showcased in Luce. The technical specifications of the vehicle were revealed in Italy last year, while the exterior is set to be unveiled in May 2026.
Interior Features of the Ferrari Luce
- The interior design features a variety of controls, combining physical buttons with sleek modern displays.
- Key materials include anodized aluminum and strengthened glass sourced from Corning, emphasizing both luxury and durability.
- The steering wheel boasts a simplified design inspired by classic Ferrari models from the 1950s and 60s, made from recycled aluminum.
- The car includes three primary displays: an instrument cluster, a central display, and a rear control panel.
Innovative Displays
The instrument cluster is a Ferrari first, moving with the steering wheel and employing overlapping OLED technology. The central display is adjustable and features a unique palm rest for user-friendly interaction. Additionally, the gear shifter is made with Gorilla glass, emphasizing both high-quality materials and innovative technology.
Unique Key Fob Design
The key fob for the Luce integrates cutting-edge E Ink technology, changing colors to indicate when the cabin powers up. This feature underscores Ferrari’s commitment to innovative automotive engineering.
Challenges in Automotive Design
While revealing the new interior, Jony Ive shared insights into the complexities of automotive safety regulations. He mentioned how different this project was compared to his experiences in consumer electronics, emphasizing the balance between innovation and adherence to safety standards.
As Ferrari prepares for the full reveal of the Luce, the collaboration with Jony Ive marks a significant step in combining luxury design with electric performance. Enthusiasts eagerly await the complete unveiling in 2026.
