Tesla Cuts Cybertruck Prices to Boost Sales of Unpainted Models
The recent price cuts for Tesla’s Cybertruck aim to enhance sales for its unpainted models. The adjustments include a significant decrease in the price of the tri-motor “Cyberbeast,” now available for $99,990. This change comes with the elimination of some previously complimentary features.
Tesla’s New Pricing Strategy for Cybertruck
In an exciting development, Tesla has introduced a $59,990 entry-level model. This dual-motor variant boasts a range of 325 miles (523 km) and can accelerate from 0 to 60 mph (0-97 km/h) in just 4.1 seconds. Remarkably, this performance matches that of the premium all-wheel drive version, priced at $79,990.
Changes and Features of the New Model
The new entry-level model provides consumers with a better deal compared to its predecessors. Notably, the previous single-motor rear-wheel drive variant, originally priced at $69,990, attracted minimal interest. Now, customers can access an additional motor for $10,000 less.
- Price of tri-motor model: $99,990 (formerly higher)
- New entry-level model price: $59,990
- Range: 325 miles (523 km)
- Acceleration: 0-60 mph in 4.1 seconds
Specifications and Changes to Towing Capacity
While the range and acceleration performance remains similar across models, there are modifications in towing and cargo capacity. The new dual-motor Cybertruck’s towing capacity has been reduced to 7,000 lbs (3,175 kg) from 11,000 lbs (4,990 kg). Additionally, cargo capacity has dropped from 2,500 lbs (1,134 kg) to 2,006 lbs (910 kg).
| Feature | Previous Model | New Model |
|---|---|---|
| Towing Capacity | 11,000 lbs (4,990 kg) | 7,000 lbs (3,175 kg) |
| Cargo Capacity | 2,500 lbs (1,134 kg) | 2,006 lbs (910 kg) |
Interior Features and Adjustments
Changes in the interior reflect cost-saving measures as well. The entry-level Cybertruck features textile seats without ventilation or heating for the front and second-row seats. Additionally, modifications include a different console design, absence of AC outlets, and fewer speakers without an active noise-cancellation system.
As Tesla aims to attract more buyers with its updated Cybertruck lineup, these price reductions paired with the new configurations may significantly impact its sales trajectory.
