Zazie Beetz Leads They Will Kill You to Digital Rentals in 32 Days
they will kill you reached digital rentals 32 days after its theatrical release, giving home viewers access to the Zazie Beetz horror-action title today. The move follows a 32-day Warner Bros. Pictures theatrical window before premium VOD availability.
Beetz stars as Asia Reaves, an ex-convict who answers a help-wanted ad at The Virgil before the Manhattan high-rise turns into a supernatural battleground. The film carries a 64% Rotten Tomatoes score, a 50 out of 100 Metacritic score, and a B- from CinemaScore, a mixed run that puts its quick digital arrival in line with a mid-tier genre title that has already finished its first pass in theaters.
Asia Reaves at The Virgil
Asia Reaves, played by Beetz, is drawn into the building after answering the ad at The Virgil, where residents reveal themselves as immortal Satanists. The setup pushes the film into masked-cult territory fast, with Asia forced to survive the night against cultists intent on sacrifice while she uncovers what happened to her missing sister Maria.
Kirill Sokolov directed the 94-minute film, which also stars Patricia Arquette as Lilith Woodhouse, Tom Felton as Kevin Sullivan, Heather Graham as Sharon Vanderbilt, Myha’la as Maria, and Paterson Joseph as Ray Woodhouse. Andy and Barbara Muschietti produced through their Nocturna label, with the film made on a $20 million budget and grossing $19 million at the box office.
Rotten Tomatoes and CinemaScore
The 64% Rotten Tomatoes score lines up with the film’s split reception: the consensus called it “A hyper-stylized battle royale with vivid gothic setting” while audiences polled by CinemaScore gave it a B-. That combination usually limits the kind of theatrical momentum a horror title can carry into a longer run, which helps explain why the film is now moving to rental shelves after only 32 days.
For viewers who skipped theaters, the practical shift is simple: the film is now available at home, and the current window is short enough that the rental debut feels like part of the release plan rather than a rescue move. With Beetz anchoring the cast and the film already judged by critics and audiences, the next decision for interested viewers is whether the setting, runtime, and cast are worth a quick rental before the title settles into the broader post-theatrical cycle.
