Citroen 2cv Electric Return: Chardon says 2028 model starts below €15,000
Xavier Chardon has put the citroen 2cv electric return on a 2028 path, saying the nameplate is coming back as an all-electric city car with a starting price below €15,000. Citroen showed the first teaser at Stellantis’s 2026 investor presentation, giving the clearest look yet at the model that will sit below the C3.
Chardon said, “Icons create emotion. Icons reconnect brands with people, and today one icon is about to return. Yes, the 2CV is back.” He also said the new model will be “100 per cent electric, made in Europe [and with a starting price] below €15,000. A true people's car designed for real life.”
Stellantis 2026 presentation
The teaser showed flared wheelarches, protruding round headlights and a tall, horseshoe-shaped rear. Citroen says the new 2CV will embody affordability, lightweight design, practicality, versatility and a distinctive character. Chardon added, “In 1948 the 2CV gave freedom of mobility to millions, and 80 years later the new 2CV will democratize electric mobility.”
The revival is tied to Stellantis’s 60billion Euro FaSTLAne strategy and its E-Car project, which also includes Fiat’s cut-price entry-level EV. Citroen plans to show the budget model as a concept at October’s Paris Motor Show, giving buyers and dealers an earlier look before the 2028 launch window.
Pomigliano d’Arco plant
Stellantis has said the electric city car will be assembled at the Pomigliano d’Arco plant in Italy, where the Fiat Panda is built now. Citroen says the new model will probably measure less than four metres long and be smaller than the Citroen C3, keeping it in the compact city-car bracket.
The practical limit is the price target. A starting point below €15,000, or as little as £13,000, puts the new 2CV into a bracket aimed at lower-cost electric ownership rather than a larger or more elaborate EV. For buyers watching the market, the key detail is not just the return of the badge but where it will be built and what entry price Citroen is promising.
Xavier Chardon and Pierre Leclercq
Chardon framed the return as a continuation of the original car’s role after World War II, when the 2CV helped put France on wheels. In December 2025, design lead Pierre Leclercq said, “We’ve all had a shot at recreating the 2CV,” adding, “It was a modern interpretation of a 2CV and it was super cool.”
For customers waiting on an affordable electric city car, the next concrete marker is October’s Paris Motor Show concept reveal. That will show whether Citroen’s promised low-cost, European-built 2CV translates into a model that stays close to the price and packaging it has set out now.
